The five platforms will help builders make smarter decisions in 2025. The Australian construction industry is entering a new era of intelligence. Market cycles are tightening, customers are better informed and the need for builders to plan precisely has never been greater. The most advanced operators are now turning to a new basis for decision-making: […]
The five platforms will help builders make smarter decisions in 2025
The Australian construction industry is entering a new era of intelligence.
Market cycles are tightening, customers are better informed and the need for builders to plan precisely has never been greater. The most advanced operators are now turning to a new basis for decision-making: data.
In the coming weeks The good builder will launch a special five-part editorial series, Data-driven buildingwhich examines the data platforms that are changing the way builders, developers and suppliers understand the market.
This is not about spreadsheets or complex analysis. It's about practical tools that every builder can use to interpret demand, forecast opportunities and plan for sustainable growth.
Why data is shaping the future of construction
The construction landscape in 2025 will be characterized by rapid change. Population growth, regional migration and increasing affordability are redefining the boundaries of housing demand. Builders who recognize these changes early are in the best position to adapt their designs, strengthen operations and build with confidence.
“Builders have always trusted their instincts, but data gives those instincts structure,” he says Renae NgCo-founder and CCO The good builder.
“What we're seeing across the industry is a move toward evidence-based planning. When builders have access to reliable data, they can make faster, safer decisions. This leads to better homes, stronger businesses and an overall more resilient industry.”
Within the series
Every article in the Data-driven building The series focuses on a platform that is changing the way Australian builders understand their markets:
1. Microcities
A deep dive into how suburban-level data reveals who lives in an area, what matters to them, and how developers can target design and marketing accordingly.
www.microburbs.com.au
2. DSR data
A study of demand and supply relationships that tracks market pressures and helps developers identify suburbs with increasing demand.
www.dsrdata.com.au
3. SQM research
A look at one of Australia's most respected property data companies and how its national reports help builders plan projects with confidence.
www.sqmresearch.com.au
4. Boom score
An introduction to predictive analytics and artificial intelligence in construction and how builders use these tools to anticipate growth.
www.boomscore.com.au
5. Queensland Government Statistics Office (QGSO)
An overview of Queensland's official housing and population data and why it has become essential for developers planning long-term growth.
www.qgso.qld.gov.au
Build trust through clarity
Each feature demonstrates how builders use data to eliminate uncertainty, refine marketing, and make evidence-based business decisions. From local quality of life insights to predictive suburban forecasts, these platforms provide a clear picture of what will drive housing demand in 2025.
Data does not replace experience. It reinforces it.
The most successful contractors are those who combine their on-site knowledge with reliable, transparent analysis.
Why we are starting this series
At The good builderOur mission is to restore trust and raise the bar across the housing sector. This means providing tools, insights and data that empower builders to make informed decisions and work with confidence.
“Every contractor we talk to wants clarity,” says Ng.
“They want to know where to focus their efforts, what customers are looking for, and where the next growth will come from. This series gives them the information and resources to find those answers themselves.”
The Data-driven building The series starts soon thegoodbuilder.com.auaccompanied by special reporting in The Good Builder Podcast and our weekly newsletter.
For builders who want to stay ahead of the market rather than react to it, this series is a must-have.