Mixed usage building in the work at 401 N. Robertson BLVD. In West Hollywood

Mixed usage building in the work at 401 N. Robertson BLVD. In West Hollywood

An empty industrial building between Beverly Boulevard and Melrose Avenue could give way to a mixed use of use A current presentation of the Design Review under Committee of the West Hollywood Planning Commission.

The property in the 401 N. Robertson Boulevard is currently owned by the Entity Harbor Hospitality, LLC. which the website acquired in 2022. Plans require to destroy all existing improvements to remove the way for the construction of a new five-story building with five apartments with one and two bedrooms with 8,597 square meters of retail and office applications. Parking for 11 vehicles would be provided in a single underground level.

Mixed usage building in the work at 401 N. Robertson BLVD. In West Hollywood
View to the southwest of the Robertson BoulevardFormm studio

Since the applicant has claimed the density bonus law to enable a larger structure than the zoning rules would otherwise allow, one of the new apartments is to be rented below the market prices.

The Formm Studio designs the project that Robertson makes to the East and Ashcroft Avenue in the south.

“The facade design of the proposed project consists of three different elements: the retail fronts and the entry into the ground level, the level of office fronts thrown back on the second floor and the striped residential building on the third floor.” reads a personnel report. “These components become uniform by prominent curved design elements, which help to soften the sharp corners of the trapezoidal site and to create a coherent architectural expression.”

Mixed usage building in the work at 401 N. Robertson BLVD. In West Hollywood
401 N. Robertson BoulevardGoogle Maps

City markings also show that the Bosky landscape architecture is part of the design team.

The proposed project was proposed by the West Hollywood Residents Association, which was expressed that the scale and the design of the building with the surrounding neighborhood are more incompatible with A letter to the sub -committee for Design Review.

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